Go4Customer Answering Service
If you think the question is how important your answering service
is, the real questions are these: how important is your face, your
voice, your smile? The minute you turn your phones over to an
answering service, the person who answers the call becomes the face of
your company, the voice of your business ethic, and the smile (or
frown) of your customer service staff. Think about it. If someone is
calling in the middle of the night, it is probably an emergency. That
means the caller is already under stress. The quality of your
answering service can save or lose your customer's trust.
Why an Answering Service?
If you have limited business hours but your customers need access
24/7, you need a service to answer incoming calls. If you've ever
tried an answering machine, you know how ineffective they can be.
There are a lot of businesses that need to use these services.
Doctors, emergency home repair companies, local pager companies,
newspapers, air conditioning and heating companies--the list is almost
endless.
During your non-business hours, your customers need to talk to a live
person, someone who can express empathy for their problem, and,
hopefully, someone who can help them get it fixed or who can at least
assure them that you will be notified and will contact them in the
morning. That's why tone of voice, confidence, and follow-up are
critical. The representatives must know what to say and how to say it.
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